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- Maybank Pitchbook
Maybank Pitchbook
Maybank Pitchbook
Maybank is among Asia's leading banking groups. They offer an extensive range of products and services for individuals, businesses and corporations. Studio Giraffe designed a pitchbook for Maybank outlining their offerings with the theme “360° Vision”.
Maybank is among Asia's leading banking groups. They offer an extensive range of products and services for individuals, businesses and corporations. Studio Giraffe designed a pitchbook for Maybank outlining their offerings with the theme “360° Vision”.
OVERVIEW
SCOPE
Layout design
Imagery selection
OBJECTIVES
Design a pitchbook based on the theme of “360° Vision” summarising Maybank’s product offerings with an authentic, personal touch.
Convey detailed information in an easy-to-read manner.
SOLUTION
A combination of icons, pull quotes, photographs and illustrations were used to break up text-heavy sections.
A modern and playful illustration style was adopted to add visual interest.
